856 South Cross Bridges Road Mt Pleasant, TN

Case Study: Record-Setting Sale of an 18-Acre Luxury Estate

Sale Price: $1,430,000
Result: 5th Highest Selling Home in MLS History for the Area
Status: Bidding Closed

Overview

This extraordinary 18.2-acre estate represented the perfect balance of luxury, privacy, and recreation—a property that demanded the precision marketing and strategic exposure that Luxury Homes International is known for. From its equestrian facilities to its resort-inspired amenities, every feature was positioned to attract high-net-worth buyers seeking a rare combination of sophistication and space.

Property Highlights

• Equestrian Excellence: A six-stall, state-of-the-art horse barn offering exceptional training and care facilities.

• Resort-Style Living: Gunite saltwater pool with two hot tubs, surrounded by lush landscaping and panoramic views.

• Outdoor Entertaining: Fully equipped kitchen with both gas and wood-burning fireplaces—perfect for gatherings year-round.

• Guest Convenience: A full restroom designed to serve poolside and outdoor spaces.

• Private Setting: 18.2 pristine acres delivering tranquility and timeless country charm, only minutes from modern amenities.

Our Strategy

To present this estate to the right audience, LHI executed a multi-layered luxury marketing campaign, including:

• Global syndication across premier luxury platforms.

• Cinematic lifestyle videography and aerial production.

• Exclusive digital and print placement through Luxury Home Magazine and international partners.

• Precision digital targeting to affluent buyers across Middle Tennessee and beyond.

Each marketing asset was designed to highlight the property’s distinctive lifestyle appeal—positioning it as a private retreat that seamlessly blends sophistication with outdoor living.

The Result

The campaign generated exceptional engagement, bringing multiple qualified buyers and national-level attention.
The result: Sold for $1,430,000, marking the 5th highest sale in MLS history for the area—a testament to our data-driven marketing, negotiation expertise, and ability to elevate distinctive properties above the competition.

Key Takeaway

With every listing, Luxury Homes International sets new standards for presentation, performance, and client results.
Our proven formula—strategic storytelling, global reach, and luxury-focused marketing—consistently turns extraordinary properties into record-breaking success stories.